Translating a powerful brand, growing wholesale operation and international ambitions into a scalable digital ecosystem.
Clean Nutrition had outgrown its existing setup. The storefront no longer reflected the premium quality of the brand, wholesale operations relied heavily on manual processes and the foundation for international growth was fragmented. The challenge was creating a platform capable of supporting both the energy of the brand and the operational complexity behind it, while unlocking new opportunities for growth and optimisation.
Designing a connected commerce experience that brings together retail, wholesale, loyalty and ongoing optimisation.
We rebuilt the Shopify experience from the ground up, translating the "Ga voor Goud" philosophy into every customer touchpoint. Alongside the B2C storefront, we launched a dedicated B2B platform, implemented the infrastructure required for international growth and established an ongoing optimisation programme focused on conversion, retention and customer lifetime value. The result is a platform designed not only for today's needs, but for the brand's future ambitions.
Establishing the foundation for faster growth, stronger customer retention and scalable wholesale operations.
The new platform enabled Clean Nutrition to streamline wholesale operations, improve the customer experience and support continued expansion across markets. What started as a build project evolved into an embedded partnership focused on continuous optimisation, allowing the team to move faster, test more effectively and scale without being constrained by their digital infrastructure.
Conversion rate increase
Add To Cart increase
Initial load times decrease
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(2024-26©)
